Playgrounds

PLAYGROUNDS

Building to think

We work on a number of exploratory side projects and collaborations to keep our thinking fresh, push new conceptual boundaries for our thinking and work, and to build and test things that we think can make the world a more interesting and beautiful place.

Public ledger

Reparations.design

The public ledger of design crimes. A permanent record of the dark patterns, manipulations, and exploitations that shipped: confessions from the designers, engineers, product managers, and founders who built them, alongside cases drawn from the public record. Confessions are free to publish, and voluntary contributions fund scholarships at the School of Critical Design.

Reparations.design website

Life OS

Omniana

Design your life. Be happy. Omniana is a personal operating system for organizing the people, systems, and things in your life in just minutes each day, bringing together happiness tracking, relationship building, and life organization so you can design your life intentionally.

Omniana website

Happiness design

Masamichi Souzou

What if happiness were a design problem? Masamichi Souzou (正道想像) is a happiness design company founded in 2011, using Design Thinking, Service Design, and Systems Thinking to help individuals, organizations, and cities optimize for happiness.

Masamichi Souzou website

Sleep & wellbeing

Night Night Everyone

nightnight.みんな (みんな is Japanese for “everyone”) puts websites to sleep at bedtime, encouraging people to log off and rest. With one line of code, a site works normally all day, goes to sleep at night, and wakes again in the morning, highlighting the public health cost of sleep debt and the responsibility technology creators carry for it.

Night Night Everyone website

Encyclopedia of arguments

Encyclopedia of Opinion

Mapping the world’s opinions. An encyclopedia of arguments that gathers the questions humans argue about and lays out the strongest cases for and against each position, so anyone can understand every side of a debate before taking one.

Encyclopedia of Opinion website

Opinion platform

Parlia

Share your opinion and discover how the world votes. Parlia is a social platform for opinion where people vote on the questions that divide us, read the arguments behind every position, and see how others think, building a shared map of what people believe and why.

Parlia website

Psychographic assessment

Opinion DNA

The most complete map of your mind. Opinion DNA maps your personality, values, and meta-thinking across 48 dimensions to reveal why you believe what you believe, and what to do about it. Built with 60+ world experts, it takes 10 to 15 minutes.

Opinion DNA website

Design provocation

Climate.Studio

Whatever you’re doing right now is probably not as important as addressing global warming. Climate.Studio is a design provocation creating space for action in the climate crisis through declarations of context, from the world’s most expensive tote bag to a warming globe any website can install with a single line of code.

Climate.Studio website

PROTOTYPES

Prototypes

Working prototypes that make possible futures tangible enough to explore, test, and argue with. These were created as part of the LOTI London Health Mission futures exploration with the Royal College of Art.

Urban heat & health

Cool Corridors London

Walking and cycling in shade across central London. Cool Corridors pairs ten of the city’s busiest journeys with continuous shade from street trees, light-coloured paving, and a network of sensors and misters. An interactive satellite map compares today with the corridors at maturity in 2045, alongside a calculator for the trees, cost, and sensors needed.

A shaded, tree-lined London street with people walking and cycling

AI & public services

AI Readable London

What if every NHS service could be read and used by the AI assistants citizens already rely on? AI Readable London explores open, agent-agnostic access to public services through shared standards like the Model Context Protocol. The prototype is a ready-made interview prompt that turns any capable AI assistant into an AI-readiness adviser, scoring a service on the AI Readability Ladder and drafting a practical plan.

Speculative concept: an NHS trust homepage inviting citizens’ AI agents to connect to its services

Let's play together

We are always open to new collaborations and experiments. If you have an idea that could make the world a more interesting and beautiful place, we'd love to hear it.

Get in touch